FCBusiness: Going On a Journey

FCBusiness Magazine 4 page article in November 2023 Issues: p40-43
Supporting global sports organisations to increase ambition and action on climate change
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FCBusiness Magazine 4 page article in November 2023 Issues: p40-43
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After every annual Summit I do interviews and inevitably the question comes up; do you think we are at a tipping point for sport and climate/sustainability? I think we see something ‘tip’ every year. In 2020 it was the rise of commitments from sporting organisations, in 2021 it was the rise of publicised sustainability strategies, last year it was mainstream media coverage and cut through, and this year it has been the change of discussion and dynamic on sponsorship in sport.
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The global sport sustainability community gathered in London last week for the fourth edition of the Sport Positive Summit, held in collaboration with UNFCCC and the International Olympic Committee (IOC).
As a record number of attendees came together and the urgency of the climate crisis grows, what were some key takeaways for the industry?
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In the aftermath of Sport Positive Summit’s latest edition, it’s time to take stock of where we are and where we want to go
“There’s no point in us all being here if we keep avoiding the tough questions,” one attendee at the Sport Positive Summit 2023 told me at The Oval earlier this week.
We agreed that just because there aren’t easy answers, it doesn’t mean we shouldn’t keep trying. If sustainability in sport was easy, the industry wouldn’t be stuck in a thickening fog, that, at times, dims the lantern of hope that carried us to this sector in the first place.
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Now in their second year, the awards celebrate the athletes, former athletes and organisations working hard to enact and inspire change.
The ceremony will take place on Monday, 2 October at the BBC Radio Theatre in Broadcasting House, London – and you can follow it live on the BBC Sport website and app.
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As part of our commitment to a greener future, we have once again partnered with Sport Positive Summit for the BBC Green Sport Awards.
They celebrate individuals and organisations from across the globe who are actively contributing to a more sustainable future through their sporting profile and practises.
This year there are five categories and you can find out more about them below, and learn about the nominees here.
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Auf Plastik verzichten, den Wasserverbrauch reduzieren und erneuerbare Energie nutzen: Wie nachhaltig handeln eigentlich die Bundesliga-Vereine? Sky präsentiert die aktuelle Nachhaltigkeits-Tabelle.
Sky Kooperationspartner Sport Positive sammelt in enger Zusammenarbeit mit den Bundesligisten wichtige Informationen zur ökologischen Nachhaltigkeit.
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For the fourth consecutive season, United Nations-backed Sport Positive has ranked all 20 Premier League clubs based on their environmental efforts.
Once again there is some great work being done by individual clubs in individual areas, led by committed people. Still lacking is something more co-ordinated from the top of the game. We still wait on the Premier League strategy 18 months after they announced their net-zero target.
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FREE KICKS Project Kicks Off in Argentina
The first activities for the FREE KICKS project have started in Buenos Aires, Argentina with Racing Club, one of the partners of the project and one of the most important Argentinian and South American football clubs.
Pictured L-R: Tiberio Daddi, Juan Sirera, Alessio Novi, Nora Larosa, Claudia Núñez Sánchez, Ramiro Solesio
The FREE KICKS project is co-funded by the European Union* and coordinated by the Sant’Anna School of Advanced Studies (SSSA). Project partners; FC Porto, Fundación Real Betis Balompie, Malmö FF, Racing Club, Romanian Football Federation, European Club Association (ECA) and Sport Positive, will address the topics of circular economy and environmental sustainability in football organisations.
In Buenos Aires, Tiberio Daddi and Alessio Novi from SSSA visited the Racing’s facilities and the stadium in April 2023. The objective was to evaluate, through an on-site visit and interviews, the level of implementation of environmental management and possible improvement actions.
On-site discussions included the collection of functional data for the development of environmental indicators that will allow the organisation to monitor and implement its environmental performance, and the calculation of the environmental impacts of a Racing match, through the Life-Cycle Assessment (LCA) methodology, taking into consideration each source of environmental impact. This activity will be important to develop a case study to compare Racing Club’s environmental impacts with that of a European club’s football match.
Food concessions at Racing Club
FREE KICKS coordinators visited both the impressive facilities and stadium. In terms of facilities, Racing owns a training centre made of 11 pitches (Centro Tita Mattiussi). In this training centre, both the first team and young athletes train, but different sports are practiced here too; Tita Mattiussi can host up to 1300 athletes per day. Racing facilities also include the presence of a schools to cater for kindergarten, primary and secondary levels. The school hosts young Racing football players and other students, who must finish their secondary school education to be able to play with Racing. Racing offers to some athletes free accommodation.
Environmental initiatives here include LED lights across the whole training facility and the presence of solar water heating-systems. All the food is in line with sport activities and Racing offers vegetarian and vegan options.
The stadium Juan Domingo Perón has a capacity of 42.500 people. The stadium is well connected with the low-cost transportation system (buses and trains). Racing has implemented LED lights outside of the stadium and it has made agreement with the Avellaneda municipality to collect the waste inside and outside the stadiums during and after home matches.
Stadium Juan Domingo Perón
Racing club is a not-for profit organisation, as it not only a professional football club but it serves as a social and cultural association for the whole Avellaneda area. Racing is indeed implementing several social responsibility initiatives and programmes to add value to the community.
There are three notable projects: Racing Sustentable, Racing Solidario and Racing Integrado.
Racing Club football players on the pitch
This visit provided SSSA with an incredible experience, provided by Racing Club. The Club is very advanced in terms of social sustainability initiatives. However, some improvement opportunities can be found regarding environmental issues. For example, waste collection could be improved in the training centre, renewable energy could be installed in all facilities, and a particular attention to plastic materials could lead to environmental benefits. All improvement opportunities will properly considered during the FREE-KICKS project, where Racing will develop environmental KPIs, calculate the environmental impacts of their matches, implement improvement actions to enhance its environmental sustainability and environmental campaigns to increase the fans’ awareness.
To find out more about the FREE KICKS Project, visit: https://www.sportpositivesummit.com/free-kicks/ and contact us at [email protected]
*Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or EACEA. Neither the European Union nor the granting authority can be held responsible for them.
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April 14th, 2023, Pisa: The FREE KICKS project, co-ordinated by the Sant’Anna School of Advanced Studies (SSSA), and in partnership with FC Porto, Fundación Real Betis Balompie, Malmö FF, Racing Club, Romanian Football Federation and European Club Association (ECA), has launched and will address the topics of circular economy and environmental sustainability in football organisations.
No organisation in the football world has yet pursued the adoption of EU environmental management tools, such as Eco-Management and Audit Scheme (EMAS), EU Ecolabel, Product Environmental Footprint (PEF) or Organisation Environmental Footprint (OEF).
Against this backdrop, the FREE KICKS (Football Relies on EMAS and ECOLABEL to Keep Innovating on Circularity as a Key for Sustainability) Project – co-funded by the European Union* – aims to trigger football’s transition towards the goals of the Green Deal and the New Circular Economy Action Plan, at collective and individual levels, by supporting:
Project coordinators, the Sant’Anna School of Advanced Studies, will work with project partners on three key task areas, to:
From these efforts each football organization with the support of SSSA and project partner ECA, will define their own Environmental Improvement Plan.
Sport Positive, the London-based organisation that heads up world-leading Sport Positive Summit, Sport Positive Leagues, The Climate of Sport Podcast, intelligence bulletins, media and support to increase action and ambition on sustainability, climate change, biodiversity and environmental justice in sport, will support the project as communication and dissemination partner. This role will include ensuring the learnings and take-aways from project actions are shared with the world of football and sport, to encourage increased action throughout the community.
Over the project’s 30-month duration, from February 2023 – August 2025, FREE KICKS partners will share progress and learnings via dissemination moments including awareness raising events, a mid-term report and conference, knowledge sharing via podcasts, social media, newsletters and videos and a final report and conference detailing the findings and achievements of the project.
At the launch of the project, partners commented on their hopes for the project:
Teresa Santos, Sustainability Manager of FC Porto said “With FC Porto’s participation in the FREE KICKS project, we are convinced it will be another lever for the continuous improvement of our environmental performance. Our experience in environmental management, acquired through the implementation of ISO 14001 within the FC Porto facilities, combined with the diverse know-how of the consortium partners, we believe it will be an important contribution to motivate and achieve behavioural change and environmental performance among sports organizations.”
Rafael Muela, General Manager at Fundación Real Betis said “This project is a new opportunity to learn and innovate in sustainability from important partners such as the ECA and many other European clubs and federations active in the fight against climate change through sustainable initiatives.”
Niclas Carlnén, CEO of Malmö FF commented: “At Malmö FF, we recognise the importance of advocating for sustainability in football as a driver for impactful change and promotion of sustainable solutions. While striving for sporting achievements and sporting successes, it is also important for our club to act as a role model leading the development in our community and in society. Therefore, we are proud to take part in the FREE KICKS project to keep innovating and to implement environmental management actions.”
Tiberio Daddi, associate professor at the Sant’Anna School of Advanced Studies, added: “The FREE KICKS project represents a further step forward in the promotion of sustainable solutions for the world of football. The Sustainability Management Laboratory at Sant’Anna School of Advanced Studies has extensive experience in EMAS and PEF/OEF. Our research group, focused on Sports and Sustainability, looks forward to applying these tools to football in collaboration with our high-level project Consortium.”
* Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or EACEA. Neither the European Union nor the granting authority can be held responsible for them.
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